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Where trend meets tradition: WILLIAMSBURG to debut on QVC®

This Presidents Day, leading multimedia retailer QVC is marking the occasion with the much-anticipated launch of the WILLIAMSBURG: Home for All Seasons collection. Inspired by The Colonial Williamsburg Foundation’s rich design resources, the new line will make its QVC debut at 2 p.m. (ET) on Monday, Feb. 16.

During the broadcast, WILLIAMSBURG Home Stylist Cindy Cragg will introduce QVC viewers to the collection’s wide array of bedding, rugs, pillows, glassware, lamps, topiaries, wreaths and decorative accessories.

“We are proud to work with QVC to launch our collection,” said Jim Easton, vice president of products for The Colonial Williamsburg Foundation. “Presidents Day is an especially timely opportunity since the WILLIAMSBURG brand embodies classic American style and QVC’s support for our educational mission is so important to the relationship.”

The WILLIAMSBURG: Home for All Seasons line will feature a variety of historic pieces that range from quilts designed with antique textiles, to faux boxwood wreaths and topiaries that were inspired by the English boxwood in the Colonial Williamsburg Historic Area. The collection offers consumers the opportunity to bring rich American history into their homes while supporting one of the country’s most important educational institutions.

Sales of WILLIAMSBURG products support the preservation, research and educational programs of The Colonial Williamsburg Foundation, the not-for-profit organization that oversees the restored colonial capital in Williamsburg, Va.

The WILLIAMSBURG® brand offers fresh, spirited designs in all categories of home and gift. With products inspired by the 18th century and designed for today’s lifestyle, WILLIAMSBURG is the preeminent leader of American style. The Colonial Williamsburg Products Program includes 40 licensees producing more than 7,000 products under the WILLIAMSBURG and WILLIAMSBURG Reserve brands. It operates 20 retail stores, a mail-order catalog and a website. Sales of WILLIAMSBURG products support the preservation, research and educational programs of The Colonial Williamsburg Foundation, the not-for-profit organization that oversees the restored colonial capital in Williamsburg, Virginia. For more information about the WILLIAMSBURG Licensing program, visit www.WilliamsburgLicensing.com

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company’s Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 22-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

Media Contact:
Penna Rogers
(757) 220-7121



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