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March 10, 2004

DFCU Financial sponsors high-tech history in six Dearborn, Mich., elementary and middle schools

DFCU Financial, Michigan’s largest credit union, has provided high-tech scholarships in history education for six Dearborn, Mich., public schools. The scholarships provide seven monthly Electronic Field Trips produced and broadcast by the Colonial Williamsburg Foundation during the school year.

The scholarships will enable students in classrooms at four Michigan elementary schools and two middle schools to participate in the March 11 Electronic Field Trip, “A Publick Education,” an hour-long, live interactive program that explores the beginnings of universal education in the young United States. A portion of the program was produced last September at the McGuffy School in Greenfield Village at The Henry Ford using students from Detroit-area schools.

The DFCU scholarships were awarded to DuVall Elementary School, Howard Elementary School, Lindbergh Elementary School, Snow Elementary School, Smith Middle School and Stout Middle School.

“DFCU Financial has a strong educational commitment to the communities we serve,” said Jerry Brandman, DFCU executive vice president and chief member services officer. “Colonial Williamsburg Electronic Field Trips are one of the many educational initiatives we sponsor for public school students. It’s rewarding to see the students’ excitement as they learn about our nation’s origins through the interactive Colonial Williamsburg program.”

“By encouraging schools to participate in these educational programs and by funding these efforts, DFCU is providing valuable support for our programs” said Richard McCluney, Colonial Williamsburg vice president of productions, publications and learning ventures. “DFCU supports a variety of community programs and is well-respected for it service to the community. Their involvement raises the level of awareness for the Colonial Williamsburg Foundation’s educational mission and increases the number of students who will benefit from these programs so central to our purpose – to help the future learn from the past.”

As the nation’s leading educational resource for early American history, the Colonial Williamsburg Foundation uses the satellite-delivered, interactive television technology of Electronic Field Trips each year to bring the 18th century to life for more than one million students throughout the United States. Lesson plans and other materials, including historical background, glossaries, timelines and booklets, support each production to help teachers use the programs effectively.

Each Electronic Field Trip has a dedicated Internet website, available throughout the year, where students can find additional interactive experiences that support the program and related classroom lessons. Program interactivity includes live student comments and questions during each program, teams of historians answering telephone and e-mail inquiries, and dedicated Internet bulletin boards to accommodate additional student interaction with Colonial Williamsburg.

DFCU Financial, formerly Dearborn Federal Credit Union, is the largest credit union in Michigan and is among the largest in the United States. It operates six full-service Detroit-area branch offices in addition to student-operated branches at Dearborn High School and Livonia Franklin High School. With more than $1.6 billion in assets, DFCU Financial serves nearly 165,000 members in more than 35 countries. Membership is open to numerous employee groups. For more information, call DFCU Financial at (313) 336-2700 or (888) 336-2700 from outside the local area. Or visit

Media Contact:
Jim Bradley
(757) 220-7281